[Q&A] Can I automate budget allocation?

Google Ads Automation
1

Question

Can I automate budget allocation?

Answer

Yes! Portfolio strategies or custom scripts. Set total budget, Google allocates to best-performing campaigns. Or use scripts to reallocate based on ROAS.

Discussion

Share your experience or additional tips in the comments below!

Last updated: 2026-01-12

2

This is really valuable information. I’ve been using this approach for 6 months and it’s transformed how I analyze competitor data.